Special Reports
June 2010
Featured on Techcrunch.com, Mashable.com
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April 2010
Featured on Techcrunch.com, ReadWriteWeb.com
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March 2010
Featured on Techcrunch.com, Fast Company
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February 2010
Featured on ReadWriteWeb.com, Social Media Today
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January 2010
Featured on ReadWriteWeb.com, Mashable.com, WSJ Blogs
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November 2009
Featured on The Washington Post, Techcrunch.com
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October 2009
Featured on New York Times, The Atlantic
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October 2009
Featured on ReadWriteWeb.com, Apple Insider
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October 2009
Featured on ReadWriteWeb.com, NewTeeVee.com
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August 2009
Featured on ReadWriteWeb.com, Mashable.com
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June 2009
Featured on ReadWriteWeb.com, Techcrunch.com, El País, CBC
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June 2009
Featured on Business Week, Chicago Tribune, MSNBC
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Product Overview
Sysomos is redefining social media analytics with a powerful product suite that provides customers with the tools to measure, monitor, understand and engage with the social media landscape. Sysomos offers instant access to all social media conversations from blogs, social networks and micro-blogging services to forums, video sites and media sources.
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Whitepapers
Vue Magazine, Canadian Marketing Association, April 2009
Social media is empowering individuals and redefining the media landscape. Historically, many companies have used business intelligence software to analyze different parts of their businesses, including employment and sales records, and inventory. The same kind of business intelligence technology can be used by marketers, public relations agencies, and corporations to gain more insight about social media activity. Sysomos delivers leading-edge social media analytics based on technology breakthroughs aligned to meet business needs. Sysomos offers a powerful and valuable convergence of business intelligence and social media delivered online in real-time.
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Word of Mouth Research Symposium, WOMMA Summit 2008, Las Vegas
Word of mouth marketers face two key challenges: identifying key influencers within targeted geographic and demographic groups; and engaging and monitoring activity to assess the impact of campaigns. Traditionally, companies hire analysts to do both tasks manually, making WoM campaigns expensive and time-consuming. In this white paper, Sysomos explores how technology can be used to effectively address these challenges. We focus on measuring influence, geographic analysis, demographic segmentation, text analytics, linguistics technology, and measurable metrics as key components to build a unified platform to meet the needs of WoM marketers.
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