Social Solutions for Marketers

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Scale & Optimize Your Marketing Efforts

Sysomos advanced social platform empowers marketers to easily turn data-driven social insights into actionable customer engagement opportunities. Brands and agencies can search, listen, publish, engage and analyze at scale across earned and owned media. Powerful stand-alone apps for both social listening and social media management; even better when used together.

Sysomos has helped us drive our business and that of our customers by enabling us to make immediate decisions on optimizing campaign performance across creative, audiences, placement, and channels. It’s imperative that we turn insights into actionable commercial opportunities.

Sam Ahmed, Chief Marketing Officer, MasterCard

Market, Topic, Trend Research

Research your brand, industry, and or an upcoming pitch to analyze conversations, glean key insights and identify trends

Powerful Audience Insights

Segment audiences to better understand what they care about and other related interests or keywords which could inform your listening strategy

Benchmark Competitors

Research your competitors to compare market share and establish success metrics and KPIs

Monitor Brand Health

Track your brand’s social perception and what shapes it on social

Campaign Monitoring

Monitor campaigns, benchmark against past performance, and utilize reporting to share data

Crisis Management

Receive an automatic alert when a
crisis begins to trend so you can act
quickly to protect your brand

Have Key Social
Players Tell Your Story

People trust influencers, not ads. With 900 million profiles, 60k categories and 5 years worth of historical data, meet the most sophisticated influencer search engine out there.

Easily find influencers in any category and location in the world across Instagram, Twitter, Youtube and Blogs.

Showcase all Your
Data in One Place

Get a 360° view of social, web metrics, content marketing, and brand perceptions — as they happen.

Quickly get real-time feedback on how your campaign is driving e-commerce sales, or how much traffic a social post is generating
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The Sysomos platform perfectly understands the present and future of social media. With it, brands can listen, obtain insights, create, iterate and measure all social media activities at the seep required of today’s marketing

Juan Isaza, Strategic Planning and Social Media Vice President, DDB Latina Group

Plan & Execute Campaigns

Schedule and publish content across
all your social channels from a centralized content calendar

Content Marketing

Discover top performing content
and amplify across other markets, campaigns, and audiences

Governance & Workflow

Customize interface by job role
to maximize publishing and engagement efficiency

Social Customer Care

Surface and sort mentions from all
accounts – organize by type of post, and prioritize based on urgency

Automated Alerts

Set threshold alerts for quick action to stay ahead of any potential crisis situations

Analytics & Reporting

Conduct ad-hoc campaign and channel analysis and share meaningful insights across your organization

Our engagement team can code messages by type and sentiment, track discussion topics and analyze employee performance closely with Sysomos Engage. And with an audit trail in place for content approval, we can easily look back at past content and gather learnings to expedite the approval process.

Rich APIs for
Integration & Flexibility

Get access to full API’s so you can analyze your social data alongside asset management, customer service, marketing automation, consumer databases, measurement, BI and media platforms. Our APIs include brand social content, tags, UGC, and over 2,000 metrics.
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Social Platform Capabilities

    • Analytics across earned and owned media
    • Market, trend, and topic research
    • Competitive analysis and benchmarking
    • Crisis management, security, and compliance
    • Influencer identification, tracking, & engagement
    • Campaign planning, scheduling, and publishing
    • Content strategy, creation, and optimization
    • Audience research and targeting
    • Social customer service & community management
    • Event monitoring and reporting
    • Governance and workflow management
    • Global scalability across markets
    • Custom dashboards and reporting
    • API’s for data integration

Turn Social Data into Actionable Insights